Customers
Microsoft
Challenge
In 2010, Microsoft launched its cloud-based Business Productivity Office Suite (BPOS)—now known as Office 365. Microsoft needed to better forecast customer adoption and likely impact on service requests.
Ayata Solution
Ayata collaborated closely with Microsoft on relevant historical data as well as external data sets to model the demand curve.
Impact
Ayata provided an immediate 30 basis point improvement in support forecast accuracy. We also identified and isolated unique customer characteristics to enable accurate prediction of specific customer service needs and behavior.
